Repair your skin with Passion for Natural

Introducing Passion for Natural - 100% Organic Aloe Vera, Paraben and SLS free and British made containing the highest grade of Aloe Vera available

Passion for Natural is a new and effective skincare range made from only the highest grade of Aloe Vera available, Organic Aloe Barbadenis. The six strong range combines cocktails of fantastic ingredients with Aloe Barbadenis to produce a revolutionary collection that repairs, hydrates and polishes, giving you the perfect anti-ageing skincare experience, from head to toe.

Introducing the entire range from Passion for Natural:

100% Organic Aloe Vera Lotion, £6.99, www.boots.com

An elegant lotion containing natural beeswax and organic Shea butter that has been formulated for daily use to hydrate skin as a body moisturiser and as a face cream.

Aloe Vera lotion contains the following key ingredients:

  • Natural Betaine – Supports skin elasticity and skill cell regeneration, which work to reduce the appearance of wrinkles over time. Natural Betaine can increase fibroblast growth and collagen production which are important for skin structure and elasticity
  • Pro-vitamin B5- acts as a moisturiser, helping to keep skin soft, smooth and hydrated as well as working as an anti-inflammatory to increase the skin's healing process
  • Beeswax – works as an intense moisturiser whilst healing damaged skin and restoring skins elasticity
  • Shea Butter – a superfood for your skin, it stimulates collagen production whilst moisturising the skin

100% Organic Aloe Vera Gel, £7.49, www.boots.com

Hailed a hero product, this gel combines complex multi active ingredients that to help soothe and moisturise dry and irritated skin. The gel is developed with natural Betaine to support skin cell regeneration, which works to reduce the appearance of wrinkles. This non tacky formula will cool the skin instantly making it the perfect product for eczema sufferers or sunburn victims.

Natural Betaine creates deep, long lasting moisturisation by way of its unique water binding properties, reduces irritation and has an anti-inflammatory effect.

100% Organic Aloe Vera Moisturising Mist, £7.95, www.passionfornatural.co.uk

Designed to deliver organic Aloe Vera to skin in a light, refreshing and quick absorbing mist that doesn't require rubbing in. Wonderful when you need to instantly cool and moisturise sun kissed skin. Enhanced with Pro Vitamin B5 The spray can be used in any position and no place is out of reach, perfect if you're alone or on the move!

100% Organic Aloe Vera Body Butter, £8.95, www.passionfornatural.co.uk

Organic Aloe Barbadenis, Shea butter, Cocoa butter and natural Betaine combines to create a luxurious butter that offers quick and effective moisture to your skin. Designed for everyday use the ingredients will help your skin become velvety smooth, hydrated and fine lines will appear less visible.

100% Organic Aloe Vera Body Scrub, £10.95, www.passionfornatural.co.uk

This effective blend of Aloe and natural walnut shell combine to make an easy rinse exfoliating body scrub that polishes skin, leaving it radiant and glowing ready to be moisturised and beach ready!

100% Organic Aloe Vera Lip Butter, £4.95, www.passionfornatural.co.uk

This ultra-conditioning lip butter treats and soothes dry and cracked lips with a blend of organic butters, oils and extracts including Aloe, Shea butter, Jojoba seed oil, Grapeseed oil, Beeswax and Cocoa butter whilst adding a delicate finish to their appearance.

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PR: 5335

Notes to editors:

Passion for Natural 100% Organic Aloe Vera products are carefully manufactured in the UK using 100% liquid gel from the inner fillets of only the healthy leaves of the Aloe Barbadenis plant. The active ingredients in Aloe Vera such as vitamins, minerals, amino acids and polysaccharides are known to support the complex repair mechanism of the skin. Passion for Natural are able to

Passion for Natural is available in selected Boots stores and online www.boots.com

For more information, images and products samples, please contact Olivia on 01628 526208 or email Olivia@nobull-communications.co.uk